From Talent Culture, Andrew Heikkila discusses hows your online activity affects your brand and your ability to find a job. Your digital footprint plays a significant role in determining your pesonal brand. He offers 7 recommendations to clean up your online activity:
- First, Google yourself. See what pops up. If your name is common, add variations including your hometown and high school. If anything that you wouldn’t want an employer to see pops up, contact the site and ask them to take it down.
- Beef up your privacy settings. Think of them as the new business clothes of the real world.
- Remove risqué content. This one is most essential for high school and college graduates, but everybody on the job hunt would do well to give their “photos” section a once-over.
- Delete your inactive profiles. They make your footprint look sloppy and serve as nothing more than security risks.
- Check blogs and forums too. While your social media profiles might look pristine, those two or three unscrupulous AngelFire blog posts from ten years ago might still be around.
- Use a pen name. There’s nothing wrong with having hobbies not considered “business professional.” For the most ardently adventurous, romping-ly risqué, and wonderfully weird subjects… consider a pen name.
- Stay vigilant. Concerts, bachelorette parties, weddings, and nights in Las Vegas won’t stop happening just because you got a new job. Just make sure your media is under control, and you won’t have to scrub again.
Read the full story at Your Digital Footprint And The Permanent Job Search
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